Branding + Print Design + Website Design & Development

Branding Sheffield’s freshest pro audio company

The colour palette for the brand is based around the club experience. The nature of their work means that they spend a great deal of their time in dark rooms, so a rich black was chosen with piercing highlights of electric blue to resemble club lighting.

To add style and personality to the imagery used to advertise their equipment, a series of illustrations were created to act as an overlay to demonstrate the movement and function of the product. These branding elements were then rolled out across the company stationery, merchandise, digital marketing material and website.

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